Privacy Policy

This policy is provided for informational purposes only and does not constitute legal advice. We are a small startup doing our best to be transparent about how we handle data. Nothing in this policy should be interpreted as a guarantee, warranty, or binding commitment of any kind. If something in this policy is unclear or if you have concerns, please reach out to us directly.

1. Who We Are

Heuristro ("we", "us", "our") operates the website at heuristro.com. We are a startup that provides AI and software development services. If you have any questions about this policy, you can reach us at info@heuristro.com. For privacy-specific requests, you can also email support@heuristro.com.

2. What Information We Collect

When you use our website, we may collect the following information:

• Information you provide: When you fill out our contact or consultation forms, we receive your name, email, company name, phone number (if provided), and any message or details you choose to share.
• Analytics data (only with your consent): If you accept analytics cookies, Google Analytics may collect general usage data such as pages visited, browser type, and approximate location. We use this to understand how people use our site.
• Vercel Analytics & Performance data: We use Vercel Analytics and Vercel Speed Insights, provided by Vercel Inc., to collect anonymised visitor and performance data. This includes page views, referral sources, browser type, operating system, device type, and approximate geographic location (country and region level). Vercel may process your IP address to derive geographic information, but the IP address itself is not stored or made available to us. These tools operate without the use of cookies. This data is collected automatically when you visit our website and is used solely to monitor site performance and understand general traffic patterns.
• Security data: Google reCAPTCHA runs in the background to help us detect bots. This is handled by Google, not stored by us.

3. How We Use Your Information

• To respond to messages you send us through formsor requests you submit.
• To protect the site from spam and abuse (reCAPTCHA).
• To understand general website traffic and usage patterns (only if you consent to analytics cookies).
• To monitor website performance, page load times, and Core Web Vitals through Vercel Speed Insights.
• To analyse anonymised visitor metrics such as page views, referral sources, and geographic distribution through Vercel Analytics.

We do not sell, rent, or trade your personal information to anyone. We do not use your data for marketing, advertising, or personalisation purposes. However, the third-party services we rely on (such as Google) operate under their own privacy policies and may use data they collect for their own purposes, including advertising and product improvement. We have no control over and accept no responsibility for how these third parties process data. We strongly encourage you to review their respective privacy policies.

4. Third-Party Services We Use

Our website relies on a few third-party services. Each has their own privacy practices, which we do not control and for which we accept no responsibility. These services may collect, store, and process data according to their own policies, which may include use of that data for purposes beyond those described here (such as product improvement, advertising, or machine learning):

• Google Analytics: Website traffic analytics. Only loads if you consent to analytics cookies. Google's Privacy Policy.
• Google reCAPTCHA: Spam and bot protection on our forms. Google's Privacy Policy.
• EmailJS: Delivers form submissions to our email. EmailJS Privacy Policy.
• Vercel: Hosts our website and provides analytics and performance monitoring services (Vercel Analytics and Vercel Speed Insights). Vercel may process your IP address to determine approximate geographic location; however, IP addresses are not stored or disclosed to us. These services do not use cookies or track individual users across websites. Vercel Privacy Policy.

We do not control how these third parties handle data and we accept no liability for their practices. By using our website, you acknowledge that data may be processed by these services under their own terms. We encourage you to review their individual policies.

5. Data Storage and Transfers

Our third-party service providers (Google, Vercel, EmailJS) may process or store data on servers located outside your country, including in the United States. By using our website and submitting information through our forms, you acknowledge that your data may be transferred internationally. We make no guarantees and accept no liability regarding the level of data protection in any jurisdiction. We aim to use reputable services, but we cannot warrant or ensure their data handling practices.

6. How Long We Keep Data

We keep form submissions in our email inbox and may reference them when responding to your inquiries. We do not have a formal data retention schedule, but we make reasonable efforts to not keep information longer than necessary. Analytics data is managed by Google according to their default retention settings. Vercel Analytics and Speed Insights data is retained by Vercel in accordance with their data retention policies. reCAPTCHA data is not stored by us.

7. Your Choices

You have several options regarding your information:

• Cookie preferences: You can accept, reject, or manage cookies at any time using our cookie banner.
• Contact us: If you want us to delete any information you sent us, just email us and we will make reasonable efforts to do so. We do not guarantee complete deletion from all systems, including third-party services.
• Browser settings: You can clear cookies or configure your browser to block them.

We are a small team. We may not be able to respond immediately, but we will try to address your requests as soon as we can. We do not guarantee specific response times or outcomes.

8. Children

Our website and services are not intended for anyone under 16 years old. We do not knowingly collect information from children. If you believe a minor has submitted information to us, please let us know and we will delete it.

9. Changes to This Policy

We may update this policy from time to time as our business grows or as we learn more about privacy best practices. Any changes will be posted on this page with an updated date. We do not guarantee advance notice of changes.

10. No Guarantees

While we take reasonable steps to protect information submitted through our website, no system is 100% secure. We make no guarantees, warranties, or representations — express or implied — regarding the security, accuracy, completeness, or reliability of any data processing described in this policy. By using our website and submitting information, you do so entirely at your own risk. To the fullest extent permitted by applicable law, Heuristro, its founders, team members, and affiliates shall not be liable for any loss, damage, or claim arising from: (a) unauthorised access to or alteration of your data, (b) any third-party's use of data collected through their services, (c) any breach, failure, or interruption of our website or the services it relies on, or (d) your reliance on any information provided in this policy.

11. Contact Us

If you have questions or concerns about this policy, email us at: info@heuristro.com or support@heuristro.com